IV Jornada. Propuestas a los retos de la escuela de hoy: Educación y medios de comunicación. diseño_email
10 y 11 de mayo en Granada. Programa e inscripción Jornadas Blogs y Medios de Granada | 1001 Medios
Vía @socialmedia2day :Five Types of Social Media Influencers
A list which corresponds very well to the five main types of influencers that found on social media:
- The networker (Social Butterfly): one who has the biggest contact list and found on all platforms. He or she who knows everybody and everybody knows him or her.
- The opinion leader (Thought Leader): one who can become the best ambassador of a brand. He or she has built a strong authority in his or her field by based on credibility. Their messages are most often commented on and retweeted.
- The discoverer (Trendsetter): one who is always the first to use a new platform. Constantly on the lookout for new trends, they become the “hub” in the sector.
- The sharer (Reporter): one who distributes information to the bloggers to journalists through the specialized webzines. He or she usually amplify messages.
- The user (Everyday Customer): one that represents the regular customer. He or she does not have a network as large as the networker, but his or her network remains equally important.
"
Remember When Social Media Was Simple and Mostly Blogs?
“Now there are a variety of tools to handle these same issues. Have we gotten better? Perhaps but I would argue that the improvement is only incremental over the transformative work that people like Al did simply using blogs. We are also in danger of going backward if we push the complexity too far. This is happening both on the Web and inside the enterprise. One of the great benefits of blogs remains their simplicity. We need to maintain this simplicity as we add functionality.”
"— Portals and KM: Remember When Social Media Was Simple and Mostly Blogs?
