International Conference on Weblogs and Social Media. Irlanda en Junio: ICWSM-12 - Home - Welcome
Vía @socialmedia2day :Five Types of Social Media Influencers
A list which corresponds very well to the five main types of influencers that found on social media:
- The networker (Social Butterfly): one who has the biggest contact list and found on all platforms. He or she who knows everybody and everybody knows him or her.
- The opinion leader (Thought Leader): one who can become the best ambassador of a brand. He or she has built a strong authority in his or her field by based on credibility. Their messages are most often commented on and retweeted.
- The discoverer (Trendsetter): one who is always the first to use a new platform. Constantly on the lookout for new trends, they become the “hub” in the sector.
- The sharer (Reporter): one who distributes information to the bloggers to journalists through the specialized webzines. He or she usually amplify messages.
- The user (Everyday Customer): one that represents the regular customer. He or she does not have a network as large as the networker, but his or her network remains equally important.
Impact and Degree of User Sociability in Social Media
Users’ posts receive feedback from other users in the form of comments, trackback, or recommendationin social media. These interactions form a graph in which the vertices represent a set of users,whilethe edges represent a set of feedback. Thus, the problem of users’ rankings can be approached in terms of the link analysis of the social interactions between the users themselves within this graph. Link analysis algorithms, such as PageRank and HITS, have often been applied for users’ rankings, especially for users’ reputation, but no consideration has been given tohow the user’s sociability can affect the user’s reputation. We propose two factors that affect the score of every user,the user’sreputation, and the user’s sociability,to address this problem. We present novel schemes that can effectively and separately estimate the reputation and sociability of the users. Furthermore, we present schemes to measure the degree of the user’s sociability in a social network. Our experiments show that: 1) our schemes can effectively separate the user’s pure reputation from the user’s sociability 2)the pure reputation is capable of producing superior user ranking results than can previous work 3) the degree of user sociability for each social network varies and reveals significant characteristics of the corresponding network.
(Source: clanky.knihovna.cz)
@martaAlonso en Women 2.0 » Starting Up In Barcelona: Muuby, Internet Trends And… Instagram
Por cierto, es Muuby en la entrada está mal el enlace, creo que falta la u.
"
Remember When Social Media Was Simple and Mostly Blogs?
“Now there are a variety of tools to handle these same issues. Have we gotten better? Perhaps but I would argue that the improvement is only incremental over the transformative work that people like Al did simply using blogs. We are also in danger of going backward if we push the complexity too far. This is happening both on the Web and inside the enterprise. One of the great benefits of blogs remains their simplicity. We need to maintain this simplicity as we add functionality.”
"— Portals and KM: Remember When Social Media Was Simple and Mostly Blogs?
#Socialholic | Territorio creativo, de @abladias y @juanluispolo
